In 2010, Eric Hansen and Shawn Schreiner saw a problem in Southern Oregon: solar energy was too expensive and too hard for most homeowners and businesses to access. With guidance from the Ashland Chamber of Commerce and SOREDI, they founded True South Solar in Ashland with a straightforward mission—’Solar for Everyone and the Best Jobs Ever.’ What began as two founders committed to energy independence has grown into a trusted local solar installer in Ashland, OR, with a team of approximately 20-30 employees serving the entire Rogue Valley. Over the past 15 years, the company has completed over 1,000 solar installations across Southern Oregon, from residential rooftops in Medford and Grants Pass to commercial projects like the Rogue Valley International-Medford Airport, Mt. Ashland Ski Resort, and Rogue Creamery. True South Solar handles everything in-house—no subcontractors—ensuring quality control from initial consultation through permitting, installation, and long-term maintenance. The company is a certified Tesla Powerwall installer and works with premium equipment including QCells solar panels, offering Southern Oregon homeowners comprehensive solar energy and battery storage solutions. What sets this solar installer in Ashland, OR apart is their deep roots in the community. True South Solar sponsors the Mt. Ashland Ski Area weather station, volunteers installation services to local nonprofits including the Ashland Food Bank and area schools, and partners with Energy Trust of Oregon to help customers access state and federal incentives. The company recently installed Southern Oregon University’s largest campus solar array—a 241.2 kW system on Lithia Motors Pavilion—plus the university’s first battery energy storage system. Around half the staff hold or are earning electrical licenses through apprenticeships, reflecting a commitment to technical excellence and career development. True South Solar understands the unique energy challenges facing Southern Oregon—including rising Pacific Power rates and wildfire-related grid concerns—and designs solar installation systems that help homeowners take control of their energy bills while contributing to a cleaner, more resilient regional power grid. With a BBB rating of A+ and consistently strong customer reviews praising their transparency, professionalism, and ‘ridiculously great customer service,’ True South Solar has become the go-to choice for home solar in communities across Jackson County and beyond.
True South Solar is a locally owned solar installer in Ashland, OR, serving residential and commercial customers throughout Southern Oregon including Medford, Grants Pass, Central Point, Eagle Point, Shady Cove, Talent, Phoenix, and Jacksonville. Since 2010, the company has completed over 1,000 solar panel installations across the region. Services include complete solar energy system design and installation, Tesla Powerwall and battery storage integration, solar system expansions, system maintenance and repair, Energy Trust of Oregon incentive filing assistance, and EV charging solutions. The company specializes in both rooftop and ground-mount solar installations for homes and businesses, handling all work in-house with licensed electrical professionals.
CERTIFIED TESLA POWERWALL INSTALLER: True South Solar is Southern Oregon’s certified Tesla Powerwall installer, providing battery backup solutions that keep your home powered during grid outages—a critical advantage during wildfire season and Pacific Power rate increases.
OVER 1,000 LOCAL INSTALLATIONS: With more than 1,000 completed solar projects since 2010—from family homes to the Rogue Valley Airport—we bring proven experience to every solar installation in Southern Oregon, backed by our in-house team of licensed electricians.
COMMUNITY-ROOTED AND LOCALLY OWNED: Founded and still operated by Eric Hansen in Ashland, we sponsor Mt. Ashland’s weather station, volunteer installations for local schools and nonprofits, and partner with Energy Trust of Oregon to maximize incentives for our neighbors.
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