North Coast Solar

North Coast Solar was founded around 2019-2020 in Davison, Michigan, out of a straightforward need: to do solar right in a state where the industry’s reputation had been tarnished by misleading practices and aggressive sales tactics. The company emerged with a mission to change that narrative by providing honest assessments—even when that means telling a homeowner that solar doesn’t make sense for their property. This solar installer in Davison grew from a commitment to transparency, education, and serving Michigan homeowners with integrity rather than pressure. The founding team brought deep industry experience to the table. With team members who had collectively participated in thousands of solar installations across seven states and around the world, they chose to focus their expertise on their Michigan neighbors. Today, North Coast Solar operates as an all in-house installation team—no subcontractors—composed entirely of licensed electricians. Their master electrician and journey electricians bring over 35 years of combined solar experience, while apprentices train through Michigan State University online classes under the mentorship of senior team members. This approach to workforce development reflects the company’s broader philosophy: doing things the right way, even when it’s harder. North Coast Solar serves homeowners across Michigan from their Davison headquarters, offering residential solar panel installation, battery storage systems, whole-home generators, EV charging stations, and electrical services. They’ve completed well over 100 permitted solar projects throughout the state, with building records documenting installations from Metro Detroit to Mid-Michigan communities. The company distinguishes itself as Michigan’s first Solar Insure Certified Installer, providing customers with a 30-year parts and labor warranty backed by Zurich North America—an exceptional level of long-term protection in the solar industry. They’re also the only installer in Michigan offering both Solar Insure and Pearl Certification with each installation, the latter ensuring that home value increases are properly documented and recognized by realtors. North Coast Solar uses quality equipment from manufacturers like Enphase, allowing homeowners to monitor their system performance in real time. Their sales approach is decidedly low-pressure; consultations focus on education, and the team takes pride in helping customers understand whether solar genuinely fits their property, energy usage, and financial goals. For Michigan homeowners considering solar energy, North Coast Solar represents a locally-rooted alternative to out-of-state installers—a team that understands the unique challenges of solar installation in Michigan’s climate and regulatory environment, and one committed to being there for the long haul as customers transition to clean energy.